Boulder Clean print advertisement featuring 1% For The Planet partnership.
A rotating carousel of Boulder Clean bottles, All-Purpose Cleaner, Granite & Stainless Steel Cleaner, Glass & Surface Cleaner, Toilet Bowl Cleaner, Multi-Surface Floor Cleaner, and Dish Soap

Made For Cleaning Enthusiasts.

BRAND EVOLUTION & STANDARDS  |  PACKAGING DESIGN  |  PRINT COLLATERAL  |  EMAIL MARKETING

Boulder Clean is a brand dedicated to making clean cleaner. With the understanding that real life is messy, their top-notch products can easily tackle any mess—in any corner of the home.

Boulder Clean Laundry category shot, photography art direction
Boulder Clean Tablet Refill Surface Cleaner category shot, photography art direction
Boulder Clean Surface Cleaner category shot, photography art direction
Boulder Clean website, mobile and desktop views.

By developing clear brand standards for an ever-expanding product line, both print and digital experiences claimed a wholistic look and feel. With an updated style guide, we introduced a variety of brand touchpoints including business cards, packaging, photo art direction, trade show displays, print & digital advertisements, and a robust email & ecommerce strategy. 

Email designed for Boulder Clean advertising Granite & Stainless Steel Cleaner
Email designed for Boulder Clean advertising Dishwasher Power Packs

© Hayley Ivy 2023